Roblox attracts over 380 million monthly active users globally, with children under 13 representing approximately 39% of the platform’s daily active userbase – creating a massive virtual playground filled with user generated content where young people gather to play, create, and socialize through millions of experiences across various devices (such as computers, mobile phones, Meta Quest headsets, etc.)
The platform offers children opportunities to express creativity, play games they design themselves, learn basic programming through Roblox Studio, and earn Robux from other players by selling their own games.
Parents should know that Roblox carries a T for Teen rating from the Entertainment Software Rating Board, indicating content generally suitable for this age group 13 and up (with a “Diverse Content: Discretion Advised” warning that means experiences range from educational games to content that may include violence, suggestive themes, or simulated gambling inappropriate for younger children).
Why Roblox Appeals to Young Gamers
The platform captivates young audiences through its combination of endless user-generated games, creative tools, and social interaction features that allow kids to play together across different devices including computers, mobile phones, and gaming consoles.
Educational opportunities within Roblox Studio encompass:
- Coding Fundamentals Development: Learning Lua programming language while creating games, with over 3.1 million developers actively building on the platform generating $597.94 million in the first half of 2025 alone
- Creative Problem Resolution: Developing problem-solving skills through game design challenges that require logical thinking and systematic debugging approaches
- Spatial Intelligence Enhancement: Building spatial thinking abilities through 3D environment creation using professional-grade development tools similar to industry standards
- STEM Education Integration: Acquiring basic coding concepts that educators incorporate into STEM curricula (with thousands of schools utilizing Roblox Studio for computer science instruction, according to claims published by Roblox Corporation)
- Economic Development: Teaching financial literacy through the virtual economy system where children earn, spend, and manage Robux currency while learning marketplace dynamics (without any upfront Roblox cost required to start creating)
The ESRB’s T for Teen rating applies to the overall platform due to its diverse content nature — meaning while some experiences are appropriate for younger children, others contain violence, suggestive themes, crude humor, minimal blood, simulated gambling, or infrequent strong language that parents should monitor.
The platform implements content maturity labels and parental controls for accounts under 13, automatically restricting direct messaging and limiting access to certain games (though these protections cannot eliminate all risks).
Children find particular appeal in popular games like Brookhaven RP (which has garnered over 69 billion visits as of July 2025), a game that allows players to simulate everyday life, create stories, and interact in virtual environments that foster imagination and social connections.
TruLaw recognizes that while Roblox offers legitimate educational and entertainment value, parents need accurate information about safety measures to protect their children from potential exploitation while enjoying the platform’s creative opportunities.